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Triple Whale

Triple Whale Expert for eCommerce Brands

Triple Whale is an eCommerce analytics platform built for Shopify that tracks post-purchase behaviour, customer lifetime value, and ad attribution with first-party pixels. It recovers attribution data that GA4 and Facebook Pixel miss, giving you true ROAS and LTV-based optimisation.

Triple Whale is the analytics powerhouse for Shopify brands — but only when configured correctly. We set it up, integrate it, and make your attribution trustworthy.

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Service Details

What's Included

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Triple Whale Pixel Setup

Complete Triple Whale pixel installation on your Shopify store with server-side and client-side tracking.

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Shopify Integration

Deep Shopify integration including product-level attribution, LTV tracking, and subscription revenue.

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Attribution Modelling

Configure attribution windows and models to match your customer's actual purchase journey.

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Creative Analytics

Set up Triple Whale creative reporting to identify your best-performing ad creatives by real revenue.

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ROAS Dashboard

Customise the Triple Whale dashboard for your team's KPIs — true ROAS, blended ROAS, and MER.

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Platform Connections

Connect Facebook Ads, Google Ads, TikTok Ads, and Klaviyo for full-funnel attribution.

FAQ

Frequently Asked Questions

Triple Whale is purpose-built for Shopify — it tracks post-purchase journeys, customer LTV, and ad attribution in ways GA4 can't match for eCommerce.
Yes — we have experience with standard Shopify and Shopify Plus, including headless stores.
Yes — GA4 and Triple Whale serve different purposes. We recommend running both and can set up both together.
Most Triple Whale setups are completed within 3–5 business days, including pixel installation, Shopify integration, and ad platform connections.
Triple Whale connects to Facebook Ads, Google Ads, TikTok Ads, Pinterest Ads, Klaviyo, and more — giving you a unified view of all your ad spend and revenue.
Triple Whale's first-party pixel tracks purchases server-side, bypassing iOS 14 restrictions and browser blockers. This recovers attribution data that Facebook Pixel and GA4 miss, giving you more accurate ROAS figures.
Yes. Triple Whale tracks repeat purchase behaviour and subscription revenue, allowing you to optimise ad spend based on LTV rather than just first purchase ROAS.

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